When Life Gets in the Way of the Writing

Coping with the rainy days.

Photo by:  Vlado

Life happens.  This is a fact.  And sometimes events transpire to take us away from our careers as writers -- maybe for a couple of days, maybe for a month or more.  As self-employed professionals, we don't have options like FMLA to fall back on, so what can we do to make sure we still have a career to return to?

Before a crisis ever happens, it's important to establish good record-keeping habits. You should always know which clients you are working for and when their deadlines are.  Don't try to trust this to your memory.  When the you-know-what hits the fan, the memory is the first thing to go and you are bound to forget names, dates and topics.  Do yourself a favor now and create a calendar of deadlines you can easily refer to and keep it updated.

When the Crisis Happens


1.  Check your calendar.  Do you have deadlines in the next few days?  Can you realistically get any of this work done?  If you are going to be away from your desk to deal with the situation, it is unlikely. It is also unlikely that any work you produce in the midst of the crisis is going to be your best, which means you would be shortchanging your client who is paying for your best work.  Additionally, having a looming deadline while you are coping with chaos is also likely to ratchet up your stress level and that's the last thing you need.  Work is important, but so are you, and you need to take time to manage your own needs.

2.  Contact those clients.  Send out an email to each client whose deadlines fall during this period.  It doesn't have to be long, but you absolutely must contact them as soon as you possibly can.  Let them know that you will not be able to make deadline.  You don't have to give them the gory details -- these are clients after all, not your closest friends.  If you give them all the details you are apt to scare them off.  However, it is okay to let them know that a personal situation has come up -- as long as this isn't something that happens every week.  If crises are happening day after day, you will get a reputation for being flaky, and you do not want that.  Clients are human beings, though, and will likely be understanding when you ask for an extended deadline because of an emergency.  Why send an email instead of a phone call?  A client on the phone may try to convince you to "just do that one piece."  In a vulnerable state, you may feel guilty and accept, adding to the stress of the situation.  It's harder to lay a guilt-trip by email.

3.  Enlist help.  Your clients may have their own deadlines, and you don't want to put them in a bind.  If any of the deadlines cannot be moved forward, the work must get done.  Contact any freelance writer friends you have and pay them to do the work.  Yes, you may lose out on some cash, but you will retain the client.  Services like Textbroker may help out in a pinch, but don't go too cheap.  Hire the best.  Your client deserves it.

4.  Stick to the new deadlines.  You've bought yourself some time to deal with the immediate crisis.  If you and the client have agreed on new deadlines, you absolutely must make those deadlines.  Try to push them back again and you will lose the client.  Get help if you need it, but do whatever you need to do to get the work done.

5.  Write.  This may sound contradictory to all the previous advice, and perhaps a little callous, but a crisis can provide incredible fodder for a writer.  Writing, after all, is what we do.  It's who we are.  If you have learned something from a crisis, pass it on.  Others will, eventually, cope with the same thing.  Even if all you write down is titles for future pieces, get them in your notebook.  You may even find it therapeutic to write out your feelings about what is happening, and sometimes detaching enough to write a "how to" article can give you perspective to cope with the unfolding chaos.  Plus, writing a little every day, even just a paragraph, will keep the gears well-lubricated and ready for when you get back to work.

Covering Your First Press Event

I recently had the opportunity to cover my first press event.  It was a fun and exciting experience and I now have a ton of material (which will be displayed over at Comics Bulletin -- check it out!) on a subject I'm passionate about.  I also learned, primarily through trial and error, a great deal about covering an event.

Want to Cover an Event?

If you write for a hobbyist site, or even your own blog that has regular followers, you should consider applying for a media pass for local conventions and other events.  Most hobbies and interests and conventions and shows and reporting on these will not only drive traffic to your site, but will also help you make connections in the community and maybe even score you some additional writing gigs.  Whether you are into gaming, quilting, dog grooming, or flower growing, you can find something interesting to report on.

Applying for a Press Pass


To apply for a press pass, which usually includes a free ticket to the shows and sometimes access to special guests or promotional items from vendors, check the website for the show you want to cover.  They may have a link specifically for press.  If not, contact the people charge (usually found under "contact us" or something similar).  Ask if press passes are available.  Smaller shows will be thrilled to get the coverage and will bend over backwards to accommodate you, while larger shows that attract plenty of press will have much stricter guidelines.  Be prepared to link back to your work to show that you are a knowledgeable resource on the topic of the show.

Vendor Communications


Once you are signed up as press or media, you may begin receiving emails from vendors who are hoping to schedule some time with you.  Take advantage of these! Scoring exclusive interviews with vendors and guests will provide your readers with information they can't get anywhere else.  Schedule your time carefully, making sure to weave the interviews in between any panels or demonstrations you are hoping to see.  Make sure to allow time for meals, getting lost and exploring the show.  Have good etiquette and show up on time for interview.

Heading to Your First Event


Ready?  Take a few deep breaths.  Everyone has a first time and nobody is going to point and laugh.  Remember, the vendors want to talk to you.  You are their best advertising!

Before you head out the door, check your supplies and make sure you have everything you need.  Your list should include:

• A digital recorder so you can review your interviews later
• A camera (but always ask permission before taking photos)
• Your press pass, or your ID to pick it up
• A notebook or small laptop so you can take notes or draft articles during any downtime
• Extra pens
• Business cards to trade with vendors so they can reach you later
• A carefully plotted out itinerary

Interviews

Prepare ahead of time for your scheduled interviews, and even any unscheduled ones you are hoping to score.  Check out the vendors' websites and test their product, if possible.  Avoid asking questions that are answered on the vendors' FAQ pages. If the vendors are selling a product that you are personally interested in, ask questions about product from a personal standpoint.  What do you, as a consumer, want to know about the product?  Chances are, if you have a question, so do your readers.

If the product isn't something you know much about, talk to family and friends who are familiar with it.  Ask them what they want to know.  Check in with your readers, and see what questions they have.  Social media can be a great resource for this.  Post the question on a site like Facebook and you'll get all sorts of interesting questions.  The key here is to have unique questions.  The vendors answer the same old questions all day, every day.  Grab their attention and you might just score a scoop.  

Network

Shows and conventions are one of the best venues for networking available.  Bring plenty of business cards and pass them out like candy.  Vendors who like your style may follow up with you and give you the first details on upcoming specials and releases -- a huge boost for both your rep as a writer and keeping your readers informed on the things they really care about.

On Being a "Good Reader"

Books.  The nectar of life.

Photo by:  Surachai

When thinking about the skills needed to be a writer, what normally comes to mind?  Chances are it's a few of the following:

-- A strong vocabulary
-- An intimate knowledge of commas
-- Knowing where the darn apostrophes go
-- Understanding the difference between "they're/their/there"
-- A wild imagination

I would argue that one of the best skills a writer could have is being a good reader.

What does this mean?  What makes a good reader?  Does it mean you could pass the "reading for context" test you were given in the second grade?  Does it mean you were consistently placed in a higher reading level than your actual grade?  Does it mean you slogged successfully through War and Peace before graduating high school (and actually understood at least half of it)?

Maybe.  Although I admit that I still have not read War and Peace and, frankly, have no desire to whatsoever.

Here's what I think it means to be a good reader:

-- You love books and would rather be reading than doing anything else.
-- At any given time you have a book somewhere about your person, "just in case."
-- You get so involved in a story that you stay up until at least 2 am, just to see what happens.
-- You love books the same way you love people.
-- You spend hours wandering in a bookstore.
-- You get involved in conversations and arguments about characters in stories, and feel personally invested in the outcome.

So what does this have to do with writing?

Family legend has it that I was taught to read at three years old by my grandmother.  By the first grade I was reading chapter books by Beverly Cleary.  I read "Animal Farm" in the fourth grade (and understood it).  At fifth grade I was tested and found to have a "fourteenth grade" reading level (i.e. college level).  I read anything you put in front of me (almost), both fiction and nonfiction.

From the very beginning, I was surrounding myself with language.  I learned quickly all the ways it can be manipulated, understood instinctively the difference between an adverb and an adjective, got a feel for the rhythm of punctuation.

When I'm writing, I'm just interested in getting the information out and on the page.  But when I edit, I become the reader.  I read the work out loud, to get the feel of it.  And I can "hear" whether it's working or not.  Sentences "sound" awkward.  Commas "feel" misplaced.

You can't teach this in school.  Studying nouns, verbs, transitional phrases, modifiers, participles...  it doesn't help you "feel" the language.  Even if you are writing about something as "dry" as heart attack symptoms.  Do it right, and your reader cares.  And as writers, we are all about the readers.  Right?  Want to be a better writer?  READ.

How to Start Your Own Business in Five Simple Steps

Do you know how many books are written on this subject?  It's a little bit terrifying.  I've found that you can actually boil it all down into five simple steps:

1.  Come up with an idea.
2.  File your business license.
3.  Order your business cards.
4.  Read everything you can find on the subject.
5.  Panic.

Wait, what?  Panic?  It's funny how easy it all seems at first.  Truth be told, there's a lot of work to do.  I've been busy laying my foundations.  I'm getting a bit more done everyday, and things are falling into place.  Instead of becoming overwhelmed by how much I have to do, it's time to focus on how much I've already done and what I've managed to accomplish.

Here's what I've done since I first started looking at this whole crazy plan, way back in November:

• Written nearly 600 separate articles on every subject under the sun (it seems).
• Received glowing reviews from many clients, including this one a piece today:  "Well written and fast. Thank you so much for a great article."
• Hired for a steady stream of direct orders.
• Been promoted to Senior Reviewer at DailySource.
• Earned a certificate in professional proofreading.
• Picked up as the gaming columnist for Comics Bulletin.

I'll be heading to PAX Prime with media credentials (and I have the schedule for that all blocked out -- going to be some great articles coming out of that one!).  I have interviews booked with a number of gaming outlets, and I've figured out which panels I plan to see (Helllooo, Wil Wheaton!).

So what's left?  Here's what's coming down the pike...

• I'm creating a report about attracting customers to small businesses.
• I'll be offering up a monthly newsletter (send me an email or comment and I'll add you to my mailing list).
• A series of letters offering my services to local clients.

And that's where things will get interesting.

Skills to Pay the Bills

Last Friday was the last day of my steady, dependable, 9 - 5 (technically 7:30 - 4) job.  I won't get into all the reasons for leaving the position here, I know many people might think I was nuts to leave a decent-paying job with plenty of security and good health insurance.  Rest assured when I tell you that I have my reasons and that they are excellent.  I didn't leave the job to be a full-time writer, although that will be the end result.

Change is frightening and can feel like you are not just stepping off a cliff but soaring off of it, taking a dive with arms held out over the head, and hoping like crazy there is a nice deep pool at the bottom, or at the very least a very large trampoline to break your fall.  I am hoping that writing will be that deep pool.  I've done my research, gathered my resources and built my network.  The ducks are in a row, as the cliche goes, and now it's time to put my plans into action.

I recently applied for a writing job and was extremely pleased with the portfolio I have managed to accumulate in a mere six months.  I have a solid set of articles written in my own name that are ready to be linked to at a moment's notice, over 200 articles in my ghostwriting tool set, including a growing complement of direct clients ( one of whom is perfectly willing to let me link for sample work), credited editor on two websites, two blogs, a website, a member of several sites that always have work available, and recently named Video Games columnist for Comics Bulletin.

So what's next?  Next week I am planning to get my business license and business cards and begin a more direct approach -- actively seeking personal clients.  I am going to contact small business owners with an explanation of how SEO content on their website can increase their traffic and sales and try to convince them that they should hire me.

Writing is my full-time job now.  I intend to make this work.

Oh Noes!

Blogger appears to have had a bit of a burp during the night.  I've lost my list of blogs I am following and I'm not so thrilled about that.  I'll try to find everyone again, but if I miss you, drop me a line!

What I'm Reading -- Prehistoric Edition

The Land of Painted Caves -- Jean M. Auel

Spoilers Abound!

I've always been a pretty precocious reader.  When I was about 10, I tackled Auel's classic, Clan of the Cave Bear.  I loved that book and to this day it remains one of my favorites.  It was brilliant.  I cared about the characters, I learned a lot about the prehistoric landscape, I thought the information on medicinal herbs was fascinating.  The book made me cry even back then.  Now that I am older, I understand a lot of what happened much better than I was when I was 10.  I've become a mother twice during that time as well and just thinking about the ending of the book brings a lump to my throat.  Actually reading it still makes me sob.

My mother forbid me to read the following book, Valley of Horses, so of course, 13-year-old me couldn't resist it.  Again, good story, lots of explicit sex (I get why my mother forbid it!), not too shabby.

Somewhere along the line, Ms. Auel jumped the shark.  Fast forward 25 years.  I'm a bit of a completionist when it comes to reading.  I even made it through all four Twilight books.  I can choke down damn near anything.

Even this mess.  The overall feeling I had while reading this was, "Where the hell was this woman's editor?"  It felt like she was writing from a template.  Pages and pages of repetition.  Yes, we know.  The Zelandonii have long introductions.  Good lord, woman, do you actually to write them out every single time they happen?  Everything (and I do mean everything) was re-explained over and over.  Ayla meets people.  They are blown away by horses and wolf.  She introduces them to horses and wolf.  She cures someone.  She loves Jondalar.  Jondalar loves her.  Begin long soliloquy about how far he traveled and how many people they met and blah blah blah.  I ceased to care two books ago.

And let me tell you, if you have seen one painted cave, you have seen them all.  I imagine in person they are pretty spectacular.  I went to see the Lucy exhibit when it came to the Pacific Science Center.  I know how overwhelming and powerful it is to be face to face with history like that.  But reading page upon page of description.... I was skipping ahead and skimming, trying to get to some sort of story.  But it wasn't there.  Just a bunch of people I had ceased to care about walking all over ancient France looking at cave after cave after cave.  It felt more like a research paper, and not even a very well-written one.

Oh wait, part three had some story.  But it felt tacked on, an afterthought.  And if you've read The Mammoth Hunters then you already know the story.  I'll give you a hint. The books end in the exact same way.   Just substitute your favorite Zelandonii names for the Mamutoi names and they are exactly the same.  I mean, really, Ms. Auel.   I did the math.  I know you are 75 years old now.  But if you can't come up with something new, why bother?  Wouldn't it have been better to just leave the series as it was?  And it's not as if there was every any sort of resolution.  There are still a bunch of pieces left hanging.  I'm wondering if the series is going to be picked up and carried on by other writers, a la Flowers in the Attic.

I thought it was sad to leave the series on such a low note, when it had started out so promising.  I had some ideas of where I thought it could have gone and how she could have redeemed herself.  I had hoped that other things might have happened.  I would have liked to go back and explore the Clan some more since that's where all the most interesting things happened.  But it was not to be.  My regrets, but I'm recommending skipping this one and treating yourself to a re-reading of Cave Bear.